There’s been a sea change along St. Johns County’s oceanfront.
A striking Mediterranean-style estate at 348 Ponte Vedra Boulevard has come to market for $10.6 million, underscoring the galactic rise of northeast Florida’s luxury coastal real estate.
Positioned on the third hole of the Ponte Vedra Inn & Club Ocean Course, the 9,259-square-foot estate blends Mediterranean architecture with modern resort living. Expansive windows frame sweeping golf course vistas, while the Atlantic lies steps away across the boulevard.
Set on a private 0.64-acre lot, the property offers manicured landscaping and outdoor living spaces designed for entertaining—a sparkling pool and spa, outdoor fireplace, summer kitchen, and wood-fired pizza oven all flow from the open-concept interior.
Inside, the home centers on a chef’s kitchen equipped with Wolf and Sub-Zero appliances, adjoining a light-filled great room and covered lanai. Additional highlights include an elevator, office, and an owner’s suite with spa-style bath and custom closets.
Prominent local listing agents Jennifer Martin Faulkner and Kim Martin-Fisher of Douglas Elliman represent the property.
The pair were among the top 1% of Douglas Elliman agents nationwide in 2024, according to the firm’s annual rankings.
The asking price reflects a broader surge across Florida’s luxury coastline.
Limited oceanfront inventory, a wave of affluent in-migration, and rising demand for resort-style living have propelled Ponte Vedra Boulevard values to record highs.
According to data from the Northeast Florida Association of Realtors, the median single-family home price in Ponte Vedra Beach rose roughly 55 percent from 2019 to mid-2024, while oceanfront estates in particular have appreciated at several times that rate.
Once the domain of comfortably affluent North Florida executives and longtime locals, Ponte Vedra Beach is now drawing a new echelon of buyers—CEOs of multinational corporations, private equity principals, and high-net-worth families drawn by the area’s relative value compared with similarly situated homes in South Florida.
What was once a quiet, golf-centered enclave has evolved into one of Florida’s most sought-after coastal markets—where a $10 million price tag no longer shocks, but reinforces a new standard.
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